”Making a dent in the hockey universe” – A Strategy Design Journey
Taking part in sports is important for children; it improves physical and mental health, reduces stress, enhances mood, teaches life skills, builds leaders and boosts self confidence. So, why has hockey, like so many other sports, gone awry? We need to stop the insanity and re-imagine the game as a fun, inclusive and positive experience that represents the diversity of this country while weaving in the best of old and new Canadian culture dynamics into the game in a substantial way.