Strategy should be a creative exercise, not just an analytical one
There has never been a better time than today to design the future and deliver it slightly ahead of its scheduled arrival. The misconception is that the future is a photograph when in fact it’s an impressionist painting. You need to continue revisiting and reviewing your strategy so you are never standing still. The good news; with today's on-line collaboration tools strategy design is a way better experience and you can also have fun doing it!